Smart Send Plus Can Now Do More Than You Think Most salon messaging lives inside a handful of fixed templates. An appointment reminder. A birthday text. A standard follow-up. Useful, but rigid. The moment a salon wants something a little different, the answer has...
The Pre-Appointment Automation Most Salons Forget to Send Almost everyone thinks about the automated follow-up. The message after the visit. The rebooking nudge. The win-back. Far fewer salons think about the message that goes out before the appointment, and that is...
3 Smart Send Plus Automations to Steal This Week Building automations from scratch can feel like one more job on a list that never ends. So here is a shortcut. Below are three service-specific automations that work across salons of every size. Each one uses the thing...
Stop Sending One Message to Every Client. Send a Different One Per Service. When a colour client and a "just a trim" client both walk out of your salon today, do they get the same follow-up message? For a lot of salons, the honest answer is yes. One post-visit...
From Leaky Bucket to Full Chair: What Consistent Salon Retention Looks Like Twelve weeks ago, we started this campaign with a simple but uncomfortable idea: most salons are losing clients without realising it. Not because of bad service. Not because of pricing. But...
Salon Retention Health Check: 10 Questions Every Salon Owner Should Ask Ask a salon owner how their retention is going and most will say pretty good. Ask them what their actual retention rate is - the percentage of clients who came in last quarter and have a future...
