How Many Clients Are You Losing, and What’s It Costing You? Here’s a number most salon owners have never calculated: the annual cost of a single lost client. Not a complaint. Not a bad review. Just a client who had a perfectly fine experience, meant to come...
What’s a Good Salon Client Retention Rate? How Does Yours Compare? If someone asked you right now what’s your salon’s client retention rate? Would you know the answer? Most salon owners wouldn’t. Not because they don’t care, but because no one ever told them...
Why Your Salon’s End-of-Day Doesn’t Add Up (And What to Do About It) It’s 6:15pm. Your last client left twenty minutes ago. Your team has gone home. You’re at the front desk, cross-referencing your terminal report against your software totals. And they...
How Client Booking Habits Have Changed (And Why Salons Need to Catch Up) Think about the last time you booked a restaurant. Or a doctor’s appointment. Or a fitness class. Chances are, you didn’t pick up the phone. You opened an app, checked the...
Why Guessing Is the Most Expensive Thing in Your Salon You close up on a Friday evening and you have that feeling, was it a good week? You think it was. You’re pretty sure. You’ll know more when you sit down and look at things properly. Except, when do you...
Why Your Salon Isn’t Growing (And It’s Not Your Fault) You’re good at what you do. Your clients tell you so. They love their results, they tip generously, and then somewhere along the way, you never see them again. It’s one of the most...
