Simple Salon vs Boulevard
Powerful Salon Software Available Worldwide, Not Just the US
Boulevard is well-funded and feature-rich, but it's US-only, starts at USD $176/mo, offers no free trial, and charges full price per location. Simple Salon delivers the appointments, POS, marketing, and reporting tools your salon needs, at transparent pricing, available wherever you operate.
No contracts · No card required · Cancel anytime
Available in every market
Boulevard sells in the US only. Simple Salon runs anywhere, with no geographic restrictions.
No onboarding fee
Boulevard adds a $495 onboarding fee. Simple Salon is A$55/operator/mo, every price published, no onboarding fee.
Free trial, no credit card
A free trial with no credit card, so you can try the product before you talk to sales.
Why Salon Owners Are Considering a Boulevard Alternative
Simple Salon is a Boulevard alternative that works worldwide rather than only in the United States. It is used across Australia, New Zealand and worldwide, starts from A$25 per month, and lets you begin with a free trial instead of a sales demo. For salon owners weighing a Boulevard alternative, the platform is well funded, with strong scheduling, AI features, and a polished interface.
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But it comes with significant constraints: Boulevard is available only in the United States, its plans start at USD $176/mo per location, it offers no free trial (a demo with a sales rep is required), and multi-location pricing charges full price for each additional site. Simple Salon is available worldwide, starts from A$25/mo, and offers a free trial with no credit card required.
The real cost: Boulevard vs Simple Salon
| Feature / Cost | Simple Salon | Boulevard |
|---|---|---|
| Starting price | A$25/mo (Starter) | USD $176/mo per location |
| Full-featured plan | A$55/operator/mo (Max) | USD $410/mo (Prestige) |
| Geographic availability | Worldwide | US only |
| Public pricing | Yes | Yes |
| Free trial | Yes | No (demo-gated) |
| Onboarding fee | None listed | Not publicly listed |
| Multi-location pricing | Dome, included on published plans | Full price per additional location |
| Reporting | 40+ reports (KPI, benchmarking, rebooking, staff) | Available (desktop; mobile app limited) |
| Marketing automation | Smart Send, included on Pro and Max | Automated campaigns (add-on billed separately) |
| Mobile app | iOS and Android | 2.1/5 Google Play; 3.5/5 App Store |
| No marketplace commission | Yes | Yes |
| Bottom line | Worldwide, from A$25/mo, free trial, no onboarding fee | US only, from USD $176/mo, no free trial |
Boulevard prices are in USD per location; Simple Salon prices are in AUD, ex GST.
• Boulevard pricing: joinblvd.com/pricing, verified 23 August 2026 (USD list price) • Onboarding fee ($495): thesalonbusiness.com/boulevard-software-review/ • App ratings: Google Play 2.1/5, App Store 3.5/5 • Simple Salon pricing: simplesalon.com/pricing, verified 23 August 2026, all prices AUD ex GST
Available Wherever Your Salon Operates
Boulevard is sold only in the United States. Simple Salon is available worldwide with no geographic restrictions, serving hair and beauty professionals across many countries. Wherever your salon is based, you can run it on Simple Salon from day one.

The Real Cost of “Starting at $176/mo”
Boulevard's Essentials plan starts at USD $176/mo per location, and the full-featured Prestige plan runs USD $410/mo (Prestige). On top of that there is a one-time onboarding fee of $495 and data migration fees of $295 to $895. Reviewers on Capterra regularly flag pricing as their top complaint, especially paying full price for every additional location. Simple Salon's complete feature set is A$55/operator/mo on the Max plan, with every price published and no hidden onboarding fees.

A Free Trial Before You Commit, No Sales Call Required
Boulevard does not offer a free trial. To see the product at all, you first have to book a demo with a sales representative. Simple Salon offers a free trial with no credit card required, so you can try the full product before you ever talk to sales.

Reporting and Marketing Without Hidden Costs
Boulevard users on Capterra say reporting gets time-consuming once they manage several locations, and the Professional app sits at 2.1 stars on Google Play. Boulevard's automated campaign marketing is an add-on billed separately, and the platform charges $2 for every booking made within seven days of a marketing email. Simple Salon includes 40+ reports and Smart Send marketing automation on the Pro and Max plans.

Fewer Wasted Gaps Between Your Appointments
When a client books online, Simple Salon can offer them the times right beside your existing appointments, either straight after one finishes or just before the next one starts. Your day then stays in bigger working blocks instead of breaking up into short gaps that are too small to fill.
Your data is yours, always
Some providers make it hard to leave, locking your client list and history behind a paywall, charging you to export your own data, or tying you into long contracts and other strange rules. We don’t play those games. With Simple Salon your clients, bookings and reports are always yours: export everything anytime, at no cost, with no lock-in. If you ever move on, you take it all with you.
Switching
Moving from Boulevard takes a day, not a month
1
Export your data
Download your clients, services and history from Boulevard. We’ll show you exactly where the buttons are.
2
We import it for you
Our team helps bring your client list and appointments across. Once we have your files, most salons are up and running within a day.
3
Keep taking bookings
Share your new booking link on your socials and your book keeps filling, now with no commission on new clients.
Try Simple Salon Free, Available Worldwide
No geographic restrictions, no minimum staff requirements, no onboarding fee, and no sales call needed to see what you're getting. Start your free trial of this alternative to Boulevard and explore the full feature set today.
FAQ
Frequently asked questions
Is Boulevard available outside the United States?
Boulevard is a US-only platform as of April 2026. Simple Salon is available worldwide with no geographic restrictions.
How does Simple Salon's pricing compare to Boulevard?
Boulevard starts at USD $176/mo per location, scaling to USD $410/mo (Prestige), plus a $495 onboarding fee. Simple Salon starts from A$25/mo (Starter), with Pro at A$45/operator/mo and Max at A$55/operator/mo, all prices published publicly.
Does Simple Salon have a free trial?
Yes. Simple Salon offers a free trial with no credit card required. Boulevard requires booking a sales demo to access the platform.
What payment processors does Simple Salon support?
Simple Salon supports BYO payment processors including Tyro, Stripe, Worldline, PIN, Mercury, and KPay, plus BNPL options Afterpay and ZipPay.
Does Simple Salon support multiple locations?
Yes. Simple Salon's Dome feature is built for multi-location salon groups with consolidated management and reporting, available on published plan pricing.
