Beauty Exposed Boutique: A Story of Growth and Success

Beauty Exposed Boutique: A Story of Growth and Success

Beauty Exposed Boutique: A Story of Growth and Success The Beginnings The year was 2007. Debbi Sherlock, a talented beauty therapist, decided to take a leap and start her own business—Beauty Exposed Boutique—from her home. What began as a small, home-based salon...
How SMS Marketing Keeps Your Salon Fully Booked

How SMS Marketing Keeps Your Salon Fully Booked

How SMS Marketing Keeps Your Salon Fully Booked Every salon owner dreams of having a full calendar—where appointments are lined up days, weeks, or even months in advance, with a steady flow of customers and money. It’s a vision of success and stability. But making...
How SMS Marketing Keeps Your Salon Fully Booked

How SMS Marketing Keeps Your Salon Fully Booked

How SMS Marketing Keeps Your Salon Fully Booked Every salon owner dreams of having a full calendar—where appointments are lined up days, weeks, or even months in advance, with a steady flow of customers and money. It’s a vision of success and stability. But making...
Do I Even Need to Do Marketing? Examining Some Common Objections

Do I Even Need to Do Marketing? Examining Some Common Objections

Do I Even Need to Do Marketing? Examining Some Common Objections We’ve talked before about how powerful SMS marketing is and shared tips on budgeting for salon marketing. Now, let’s tackle a big question many salon owners ask: Why should I bother with...